Bavaria posted a growing foreign trade balance and reached new record highs in tourism in 2015


(c) Bayern Tourismus GmbH

The Bavarian economy again turned in a foreign trade record. Economic Affairs Minister Ilse Aigner: “Bavarian foreign trade had a robust development in 2015, as the total trade volume grew by 6.1% in annual comparison, to reach 179 bn Euros. Bavaria, with its strong international ties, stays on its successful tracks.”

Diminishing exports to China, Russia and the emerging countries were set off by rising exports inside the EU and towards the US, as Minsiter Aigner underlines. “Once more, the Bavarian economy sees its broad international spread confirmed as a way to compensate risks in one region of the world through stability and strength in another. The Bavarian foreign trade surplus, at 17.6 bn Euros, remains stable in comparison 2014. This is proof of our companies’ competitiveness, even in gloomier political and economic times.”

Tourism also posted never-before-seen highs in 2015, surpassing the record set in 2014. 5.4% more tourists arrived in Bavaria in 2015 when compared to 2014, and the region registered a hike in overnight stays of 3.4% over the same period. The hotel industry profited from this tendency, with +3.4% in sales and +1.0%  in total employee count.

Minister Aigner: “Tourism in Bavaria has never been better than in 2015. For the 4th year in a row, we are beating our own tourism records. My goal is to develop Bavaria’s top position and to support our industry’s creative offers.” On the occasion of the 500th anniversary of the Beer Purity Law in 2016, Bavaria will present itself as the Land of Beer. Further emerging niches, such as health tourism and barrier-free destinations, as well as an even greater digital marketing offer are to be developed.