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Hofbräu Munich, 400 years of brewing tradition

"A beer is like a woman: They look good, they smell good, and you’d step over your own mother just to get one."

Just like Homer Simpson nowadays, in early modern times nobody wanted to waive on beer. This is why in 1589, Duke William V founded the Hofbrauerei (literally "Brewery of the Court") in Munich in order to supply the Wittelsbach Court with with sufficient amounts of quality beer .

Not least thanks to the Purity Law, which since its establishment in 1516 required the exclusive use of natural ingredients - barley, hop, yeast and water -, HB beer quickly gained great fame. As a result, the city of Munich was even prevented from destruction in 1632, as King Gustavus Adolphus of Sweden could be appeased, among other things, with 600,000 barrels of HB beer.

The former royal brewery is now a property of the State of Bavaria and with more than 400 years of brewing tradition and the help of modern technology, has become the world's most famous pub. Exporting to 30 countries, including Canada, and granting production licenses and franchise systems enabled a strong international development..

Hofbräuhaus Am Platzl
The royal brew house "Hofbräuhaus am Platzl" - picture Wikipédia

Each year, around 1.5 million liters of HB beer are consumed - only in the Hofbräuhaus am Platzl, one of Munich’s most beloved highlights, which attracts 1.8 million visitors yearly. As doyen of Bavarian traditions, HB beer is naturally represented at Oktoberfest - with the largest tent of all... but the beer and the Bavarian lifestyle can be enjoyed throughout the year in the famous Biergarten. Don’t forget to try it out on your next trip to the beer metropolis Munich!

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